Case Study

i-Pharm

Building a Flexible Marketing Solution for i-Pharm

i-Pharm needed a marketing function that could keep pace with their business, one that didn’t just maintain the status quo but actively drove results.

Year
2024
Services
Social Media Management, Content Creation, Strategy, Design Support
Outcome
No disruption
Sharper strategy
Improved efficiency

And So We Went to Work

With an internal team no longer in place, they had to ensure their brand remained visible, their sales teams had the right collateral, and their marketing efforts didn’t lose momentum.

First, we made sure the basics were covered.

Social media? No problem. Collateral? Delivered.

The brand stayed strong, visible, and consistent, just as it should.

But We Didn’t Stop There.

We streamlined their marketing efforts, taking the workload off their employees’ desks so they could focus on driving revenue. At the same time, we sharpened their targeting strategy, producing smarter, more effective collateral that didn’t just look good but delivered real impact.

We were keeping the wheels turning while building momentum.

"Kitto was able to provide us a one-stop shop for our marketing needs without the need for us to hire or retain multiple resources. Excellent—better than expected."

– Leah Naffah, Global Director of People &Culture, i-Pharm


We’ll take that.

What Did This Look Like for i-Pharm?

Social posts kept rolling, client-ready brochures landed on time, and the transition was seamless…so much so that no one even noticed the internal changes.

Their team finally got to focus on what they’re brilliant at: closing deals, building relationships, and driving the business forward.

And the best bit? The flexibility. We scaled to their needs, adjusted to their budgets, and proved that outsourcing marketing doesn’t mean losing control.


Or, as Leah put it:

"For anyone looking for an agile solution, something that can be adapted to changing needs and budgets, I would highly recommend outsourcing marketing through Kitto."

Parting Words

i-Pharm needed a flexible, scalable marketing solution and we delivered beyond expectations.

What’s not to love?

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